Skip to content
Coffee Roastery since 2000

SLOW COFFEE ROASTERY

Freshly-roasted coffee beans, at the heart of daily life.

In Matsudo-Shinden, Chiba, we hand-roast fair-trade, organic coffee beans, fresh from the roaster — direct to you. Founded in 2000.

COFFEE✦ROASTED FRESH✦FAIR TRADE · ORGANIC✦DECAF AVAILABLE✦SINCE 2000✦MATSUDO SHINDEN✦

News

Latest information
Notice

New single-origin beans and seasonal blends arrive throughout the season. Check our web shop for the latest lineup.

Topic

Enjoy in-store tasting and buy beans by the gram — taste first, then choose what you like.

Online

Beans ship nationwide via our online store. Trial and tasting sets available.

About us

( Coffee Roastery )

A roastery loved in Matsudo-Shinden,a self-roasting shop.

In a corner of Keiyo Distribution Center in Matsudo-Shinden, Chiba, SlowCoffee Roastery has roasted fair-trade and organic coffee since 2000. We import only organic beans and roast them in-house to draw out their natural richness.

Protecting growers' livelihoods and not harming the environment — we deliver safe, delicious coffee fresh from the roaster, and share a richer everyday coffee culture, one cup at a time.

View beans & menu
2000
Founded in Matsudo
100%
Fair-trade& organic
FRESH
Roasted to order in Matsudo-shinden
FREE
Free tasting

Drawing out the bean's true flavor,
weaving rich coffee time into everyday life.

Taste Finder

Find your beans in 3 questions

Not sure which beans suit you? Answer three quick questions and we'll suggest the freshly-roasted beans closest to your taste.

Question 1 / 3

Which flavor direction do you like?

Drink

Cup menu

Each in-store or takeout cup is complimentary for customers who buy our beans, and the coffee changes daily.

* The day's coffee varies — please ask in-store.

  • Brewed coffee (Hot)

    In-store
  • Iced coffee

    In-store
  • Cafe latte

    In-store
  • Today's coffee

    In-store
Signature
Yirgacheffe

coffee, to the fullest

Signature

Our most popular cup is the Ethiopia Mocha Yirgacheffe Natural — praised in reviews for its floral aroma and natural sweetness. Fair-trade, organic beans, roasted fresh in-house. We also carry decaf and original blends, with in-store tasting and beans by the gram.

View beans & menu

Roastery

Why we are trusted in Matsudo
01 / Craft

In-house roasting craft

We roast batch by batch, maximizing the natural richness of organic beans selected from around the world.

02 / Tasting

In-store tasting & bean selection

Taste our coffee in-store and choose the cup that suits you. Ask us about roast level and grind, free of charge.

03 / For Everyone

Decaf & nationwide delivery

A decaf range popular with expecting mothers, plus an online store shipping nationwide — suited to every lifestyle.

Voice

Google rating 4.8 (12 reviews)

Customer reviews
★★★★★

定期的に利用してます。エクアドル深煎りは絶品ですよ。これに奮発してグラインダー上位クラス買いましたが正解でした。豆のポテンシャルが発揮されて更にリピ確定です。値上げにもめげず💪

— しばたかずや 2 か月前
★★★★★

ここのコーヒー豆はおいしい。いくつか都内のスペシャルティコーヒーを飲んだけど個人的には1番好き。千葉の水は硬度が高くえぐみが出やすいです。お湯の温度と水の硬度を調整するとすごくおいしい。おいしいコーヒーを飲みたい人は試しましょう。ちなみにわたしが好きなのはイルガチェフ ナチュラルです。ご参考でした。

— H S 5 か月前
★★★★★

オーガニックで最高に美味しい珈琲豆が購入できます。お勧めです☕

— D.E 1 年前
★★★★★

オーガニックに力を入れて豆を仕入れられてます。 初めは、コーヒーの淹れ方、機材の購入すらわからなかった状態で伺わせてもらいました。 何もわからなかった僕に親切に教えて頂き、とても助かりました。 ここの豆で作るコーヒーはとても美味しいです。 これからもよろしくお願いします😊

— spot 2 年前
★★★★★

なんて言うんでしょう、小規模の事務所がずらっと並んだ市場のような(市場では無い)エリアの一角に店舗が。 妻が妊娠中からここのデカフェコーヒーを飲んでおり大変気に入っております。 直売所があると言うことで初めて行ってみました。 コーヒーの焙煎の良い香りが、、、 またお邪魔します

— TAIRA NAOTO 2 年前
★★★★★

20201207 再訪 早々に、2回目の訪問です。 今回は、有給休暇を頂いたので、 このチャンスで、珈琲豆追加購入です。 今回は、前回購入していない種類2種類を購入。 これで、デカフェ以外はコンプリートです。 サンプルで、デカフェも頂きました。 充実のコーヒーライフが過ごせます。 ありがとうございます。 20201203 初訪問 月曜日と木曜日に直売されているとの情報をインスタで拝見して、訪問しました。 焙煎所の付近は、珈琲の香りがしていい匂いです。初めて訪問しましたが、焙煎したての珈琲豆を購入出来て大満足です。 平日のみの販売の為、なかなか伺う事が難しいですが、また伺います。

— hiroshi ebisawa 5 年前

FAQ

Frequently asked questions
Do I need a reservation?+

As a direct-sales roastery, walk-ins are welcome with no reservation. For large quantities or gifts, please contact us in advance.

Opening hours?+

Open Monday to Saturday, 10:00-15:30. Please check Instagram for the latest open days.

What coffee do you offer?+

We offer fair-trade, organic coffee, roasted in-house in Japan.

What is fair trade?+

Trade that pays producers fairly and protects their livelihoods and the environment - a value we have held since 2000.

Do you roast in-house?+

Yes. We roast in-house at our Matsudo-Shinden roastery.

Can I taste before buying?+

Tasting is available in-store, so you can choose the beans that suit your taste.

Do you have decaf?+

We carry flavorful decaf, popular even with expecting mothers.

Can I buy online?+

Yes. Our online store ships nationwide.

What is your concept?+

Coffee that takes responsibility for both flavor and the story behind it, sharing the joy and hope of living.

cafe Column

Notes on coffee & daily life

the stories behind fair-trade and organic beans, and ideas for a richer cup at home — shared little by little.

How In-Store Coffee Bean Tastings Can Transform Your Home into a Special Cafe

Elevate Your Home Coffee Experience! The Charm of In-Store Coffee Bean Tastings for Finding Your Perfect Beans

Coffee is an indispensable part of daily life. How wonderful would it be if the cup you brew at home could be even more delicious and special? However, do you ever find yourself wondering, Which coffee beans should I choose? or Which beans truly suit my taste? Finding your 'perfect match' among the wide variety of specialty coffee beans can be surprisingly difficult. Many people likely feel that package information alone doesn't fully convey the bean's true aroma, flavor, or aftertaste.

That's where our In-Store Coffee Bean Tasting service becomes the key to enriching your coffee life. At SlowCoffee Roastery Direct Sale, we don't just sell coffee beans; we also invite you to taste them on-site, supporting each customer in finding beans that match their individual preferences. With over 20 years of experience in Matsudo Shinden, our roastery offers deep knowledge and warm hospitality to create new coffee encounters for you.

Expanding Your Coffee World's Possibilities with In-Store Coffee Bean Tastings

To fully unlock the charm of coffee beans, it all begins with knowing. Our In-Store Coffee Bean Tasting service is precisely that first step. By actually tasting, you can experience the unique characteristics and flavor differences of various beans with all your senses. This allows you to definitively discover your own favorites that simply cannot be found through a catalog alone.

Tips for Finding Your Own Favorites Through Tasting

  • Compare by tasting multiple types

    By tasting several coffees at once, the differences in acidity, bitterness, sweetness, and unique aromas of each bean become clearer. For instance, comparing Yirgacheffe, known for its fruity aroma, with a natural process bean, celebrated for its rich body and sweetness, will help you identify your taste preferences.

  • Focus on the aroma and flavor

    Before sipping, take a deep breath of the aroma rising from the cup. Beans reveal various facets, such as fruity, nutty, or sweet chocolate-like scents. By consciously linking the aroma to the flavor when you actually drink, you can deepen your understanding of the coffee's taste.

  • Make it a habit to jot down your impressions

    It's a good idea to make brief notes of the bean's name and your impressions, such as fruity and refreshing or rich and aromatic. This way, when you visit again, you can efficiently find your preferred beans without wondering, What did that bean taste like? We are happy to help customers delve deeper into their preferences.

Maximize Expert Advice

At SlowCoffee Roastery Direct Sale, we have specialty coffee experts with over 20 years of experience. During your in-store tasting, please share your preferences and your home brewing conditions with us. We don't just evaluate the bean's taste; we also provide optimal bean selection and brewing advice, considering each customer's lifestyle, brewing equipment, and even regional characteristics like Chiba's water hardness. For example, specific suggestions like This bean gains more depth when brewed with a French press or This other bean brings out more sweetness if you lower the water temperature slightly will significantly enhance your home coffee experience.

Confidently Try Diverse Options Like Decaf and Organic

For those who wish to reduce caffeine but don't want to compromise on delicious coffee, our in-store tastings are highly recommended. We offer a wide selection of decaf coffees, popular even with expectant mothers, allowing you to safely try their rich flavors. Furthermore, our roastery specializes in fair trade and organic beans. We handle only high-quality coffee beans carefully selected from around the world, prioritizing environmental and producer welfare. Through tasting, we invite you to experience this peace of mind and commitment for yourself.

Matsudo Shinden Roastery's Pride: A Passion for Coffee, Pursuing Safety and Freshness

SlowCoffee Roastery Direct Sale, located in a corner of the Keiyo Distribution Center in Matsudo Shinden, Matsudo City, Chiba Prefecture, is not just a coffee bean shop. It's a place where roasters with over 20 years of experience passionately work with high-quality beans carefully selected from around the world, striving to bring out the beans' inherent rich flavors to the fullest. We are absolutely committed to freshness and quality, ensuring our customers can have the best coffee experience at home.

Unwavering Quality Forged by Over 20 Years of Experience

Coffee roasting is truly a craft. The optimal roasting method constantly changes depending on the type and condition of the beans, as well as the temperature and humidity of the day. Our roasters utilize skilled techniques cultivated over 20 years of experience to bring out the maximum potential of each individual bean. Especially our Yirgacheffe and natural process beans, renowned as delicious by word-of-mouth, are our pride. Please experience the richly unique flavors of each bean through an in-store tasting. We deliver consistently high-quality coffee beans guaranteed by years of experience.

The Appeal of Environmentally and Producer-Friendly Fair Trade & Organic

We care deeply not only about deliciousness but also about the background: who grew it, in what environment, and how. SlowCoffee Roastery Direct Sale is a specialized fair trade and organic roastery. This stems from our strong mission to support the improvement of producers' lives, environmental conservation, and sustainable coffee cultivation. Beyond delivering safe and secure coffee to our customers, each cup of coffee connects to the smiles of producers on the other side of the world. Choosing such fair trade coffee will bring deeper satisfaction and joy to your daily life. Why not reflect on the story behind your coffee while tasting it in-store?

Blissful Flavor Brought Out by Freshly Roasted Beans

From the moment coffee beans are roasted, oxidation begins, and their flavor gradually diminishes. Therefore, freshness is one of the most crucial factors determining coffee's deliciousness. As Coffee Bean Direct Sale Matsudo, we are committed to delivering freshly roasted beans directly to our customers. Our direct sales store offers an abundant supply of just-roasted beans, and their vibrant aroma and bright flavor when tasted are exceptional. Please experience the finest quality coffee beans that are hard to find in typical retail stores. This freshness is the secret to elevating your home coffee from just a regular cup to a blissful cup.

Enjoy Matsudo's Home-Roasted Coffee at Home: Utilizing Expert Brewing Advice

Once you've found the perfect coffee beans at SlowCoffee Roastery Direct Sale, it's time to maximize that wonderful flavor at home. We offer meticulous, complimentary support to help customers replicate the taste of home-roasted coffee Matsudo in their own homes. From bean selection to brewing, we spare no effort in enriching your coffee life.

Fail-Proof Brewing Methods Tailored to Chiba's Water Quality

Did you know? The taste of coffee is greatly influenced by the water used. Chiba Prefecture's water, in particular, tends to have high hardness, and brewing without this knowledge can result in a bitter or acrid taste in your coffee. We provide specific advice for brewing more delicious coffee, taking into account Chiba's water hardness. Small adjustments, such as setting the water temperature slightly lower or shortening the extraction time, can surprisingly alter the taste. Our knowledgeable staff will carefully teach you the optimal brewing method tailored to your home environment, so please feel free to consult us. Your home-brewed coffee is sure to achieve a special taste, just like one from a cafe.

Elevate Your Home Coffee Level with Optimal Brewing Equipment Selection

There is a wide variety of coffee brewing equipment, including hand drip, French press, and coffee makers. You might wonder which equipment will best bring out your preferred flavor. At SlowCoffee Roastery Direct Sale, we also offer consultations on coffee brewing equipment. We will explain in detail the pros and cons of the equipment you currently use or are considering purchasing, as well as the types of beans suited for each and brewing tips. For beginners, we recommend easy-to-handle equipment that highlights the beans' characteristics. For those who wish to delve deeper into the world of coffee, we will share key points for selecting equipment to emphasize specific flavors. Choosing the right equipment will be a significant step in transforming your home coffee experience.

Easy-to-Ask Questions to Open the Door to Delicious Coffee

Don't hesitate with questions like, Is it okay to ask this? SlowCoffee Roastery Direct Sale is a place where everyone, from coffee beginners to those with extensive knowledge, can confidently enjoy the world of specialty coffee. Feel free to ask anything, from simple questions like What food pairs well with these beans? or How should I store them? to more technical inquiries such as How can I bring out a more fruity aroma? We value communication with our customers and strive to provide warm hospitality tailored to each individual. Your desire to know is the first step to opening the door to delicious coffee.

Maximize Your Local Coffee Direct Sale Shop! Tips for Smart Purchases and Continued Enjoyment

The In-Store Coffee Bean Tasting experience you gain at SlowCoffee Roastery Direct Sale is not a one-time event. It's the beginning of a long-lasting journey to enrich your coffee life. Once you've found your preferred beans through tasting and expert advice, let's consider how to integrate them into your daily life and consistently enjoy them at their best. Our local coffee direct sale shop in Matsudo Shinden offers various options to support your continuous coffee experience.

Benefits of In-Store Purchase and Easy Online Repurchase

Our roastery is located within the Keiyo Distribution Center and has ample parking, making it very convenient to visit by car. Purchasing in-store offers significant advantages: you can directly get freshly roasted beans and consult with staff on the spot about bean types and grinding methods. However, we understand that some customers might be too busy to visit or live far away but can't forget that taste. Please be assured. SlowCoffee Roastery Direct Sale also offers sales through its online store. Once you've experienced In-Store Coffee Bean Tasting and found your favorite beans, you can easily repurchase them through our online store next time. We offer nationwide shipping, so even if you leave Matsudo, we can deliver our specially crafted flavors right to your home.

Always Stock Fresh Beans with Our Subscription Service

For those who find ordering beans every time bothersome or always want to keep fresh beans in stock, our subscription service is highly recommended. With this service, carefully selected specialty coffee beans will be delivered to your home every month. Once you've chosen your favorite beans, fresh beans will be automatically delivered, so you won't have to worry about running out and can always enjoy coffee at its peak freshness. This is truly a smart takeout and delivery utilization tip for easily enjoying high-quality coffee even amidst a busy daily life.

Transform Your In-Store Coffee Bean Tasting Experience into Your Takeout & Delivery Utilization Strategy

The In-Store Coffee Bean Tasting is not merely an act of tasting coffee on the spot. It's the most reliable and enjoyable process for discovering the perfect coffee beans for you. The insights gained from tasting and expert advice become invaluable criteria when you use our online store or subscription service. For example, if you experience the flavor of Yirgacheffe natural process beans in-store and feel, This is it!, you can confidently order it online and have it delivered to your home. The knowledge cultivated at Matsudo's local coffee direct sale shop connects to your takeout and delivery utilization strategy to enrich your coffee life, no matter where you are in the country.

Start Your Rich Coffee Experience at SlowCoffee Roastery Direct Sale

SlowCoffee Roastery Direct Sale is fully committed to supporting your journey to find the best coffee for you. We await your visit with warm hospitality tailored to each customer, offering specialty coffee beans meticulously prepared by roasters with over 20 years of experience, committed to fair trade and organic practices. We also provide brewing advice that considers even Chiba's water hardness, and consultations on coffee brewing equipment.

If you're thinking, I want to make my home-brewed coffee more delicious or I want to find the perfect coffee beans for me, please visit SlowCoffee Roastery Direct Sale. Our mission is to spread a culture where everyone can enjoy a rich coffee experience in their daily lives. To achieve this, we continuously provide freshly roasted beans and heartfelt service.

  1. First, feel free to visit our store. We have ample parking available within the Keiyo Distribution Center, so you can come by car with peace of mind.
  2. If there are any beans you're curious about, don't hesitate to request an In-Store Coffee Bean Tasting. By actually tasting them, you'll surely understand their true charm.
  3. Please consult us about home brewing methods or the equipment you currently use. Our experts will provide concrete advice to enrich your coffee life, free of charge.
  4. Once you find your favorite beans, consider not only in-store purchase but also our online store or subscription service. You can enjoy fresh and delicious coffee beans anytime, anywhere.
  5. We will help you discover your own special coffee with warm hospitality. We are open Monday to Sunday, from 10:00 to 15:30 daily. We accept credit cards, cash, PayPay, and public transport IC cards for payment.

Why not start your ultimate In-Store Coffee Bean Tasting experience at SlowCoffee Roastery Direct Sale? We sincerely look forward to your visit.

INSTAGRAM

@slowcoffee_matsudo
Follow on Instagram
Instagram post Instagram post Instagram post Instagram post

Area Guide

coffee in Matsudo, Chiba

A fair-trade, organic coffee roastery in Matsudo-Shinden, Chiba — for everyone in Matsudo, Yabashira, Tokiwadaira and beyond who wants real coffee at home.

MATSUDO-SHINDEN

Located in a corner of Keiyo Distribution Center in Matsudo-Shinden, easy to reach by car from Yabashira, Tokiwadaira and Goko. A coffee roastery for daily life in Matsudo.

CHIBA WATER × COFFEE

Enjoy in-store tasting and buy beans by the gram. Taste first, then choose the beans that suit you — ask us about roast level and grind, too.

FAIR TRADE · ORGANIC

Since 2000 we have handled only fair-trade, organic beans, roasted in-house. Looking for organic or decaf coffee in Matsudo, or coffee beans as a gift? In-store or via our online store, we ship freshly-roasted beans nationwide.

Get freshly-roasted beans

Start with a trial set.For regulars, a subscription that delivers freshly-roasted beans.

Order from our online store for nationwide shipping, or ask in-store and we'll suggest beans to match your taste.

Trial set

Compare and find your favorite

Several single origins and blends in small batches — perfect for first-timers.

Shop trial set →
Popular
Subscription

Freshly roasted, on schedule

Have fresh beans delivered on your cycle so you never run out. Ask us for details.

Ask about subscription →
Gift

Coffee as a thoughtful gift

Fair-trade, organic beans make a meaningful gift. We help you choose.

Ask about gifts →

Shop info

Access & Contact

Our direct-sales roastery in Matsudo-Shinden lets you choose freshly-roasted beans on the spot. Free in-store tastings and bean-selection advice are always available. Please drop by.

Shop
SlowCoffee Roastery (direct sales)
Address
Keiyo Distribution Centre 6-2, 24 Matsudo-shinden, Matsudo, Chiba 270-2241
Hours
Mon–Sat 10:00–15:30We sometimes have irregular closures — please check our Instagram schedule.
Area
Matsudo City / Nationwide via online store
Access
Shinkeisei Line area. Easy by car from Yabashira, Tokiwadaira and Goko.
Parking
Parking available within the Keiyo Distribution Center.