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Coffee Roastery since 2000

SLOW COFFEE ROASTERY

Freshly-roasted coffee beans, at the heart of daily life.

In Matsudo-Shinden, Chiba, we hand-roast fair-trade, organic coffee beans, fresh from the roaster — direct to you. Founded in 2000.

COFFEE✦ROASTED FRESH✦FAIR TRADE · ORGANIC✦DECAF AVAILABLE✦SINCE 2000✦MATSUDO SHINDEN✦

News

Latest information
Notice

New single-origin beans and seasonal blends arrive throughout the season. Check our web shop for the latest lineup.

Topic

Enjoy in-store tasting and buy beans by the gram — taste first, then choose what you like.

Online

Beans ship nationwide via our online store. Trial and tasting sets available.

About us

( Coffee Roastery )

A roastery loved in Matsudo-Shinden,a self-roasting shop.

In a corner of Keiyo Distribution Center in Matsudo-Shinden, Chiba, SlowCoffee Roastery has roasted fair-trade and organic coffee since 2000. We import only organic beans and roast them in-house to draw out their natural richness.

Protecting growers' livelihoods and not harming the environment — we deliver safe, delicious coffee fresh from the roaster, and share a richer everyday coffee culture, one cup at a time.

View beans & menu
2000
Founded in Matsudo
100%
Fair-trade& organic
FRESH
Roasted to order in Matsudo-shinden
FREE
Free tasting

Drawing out the bean's true flavor,
weaving rich coffee time into everyday life.

Taste Finder

Find your beans in 3 questions

Not sure which beans suit you? Answer three quick questions and we'll suggest the freshly-roasted beans closest to your taste.

Question 1 / 3

Which flavor direction do you like?

Drink

Cup menu

Each in-store or takeout cup is complimentary for customers who buy our beans, and the coffee changes daily.

* The day's coffee varies — please ask in-store.

  • Brewed coffee (Hot)

    In-store
  • Iced coffee

    In-store
  • Cafe latte

    In-store
  • Today's coffee

    In-store
Signature
Yirgacheffe

coffee, to the fullest

Signature

Our most popular cup is the Ethiopia Mocha Yirgacheffe Natural — praised in reviews for its floral aroma and natural sweetness. Fair-trade, organic beans, roasted fresh in-house. We also carry decaf and original blends, with in-store tasting and beans by the gram.

View beans & menu

Roastery

Why we are trusted in Matsudo
01 / Craft

In-house roasting craft

We roast batch by batch, maximizing the natural richness of organic beans selected from around the world.

02 / Tasting

In-store tasting & bean selection

Taste our coffee in-store and choose the cup that suits you. Ask us about roast level and grind, free of charge.

03 / For Everyone

Decaf & nationwide delivery

A decaf range popular with expecting mothers, plus an online store shipping nationwide — suited to every lifestyle.

Voice

Google rating 4.8 (12 reviews)

Customer reviews
★★★★★

定期的に利用してます。エクアドル深煎りは絶品ですよ。これに奮発してグラインダー上位クラス買いましたが正解でした。豆のポテンシャルが発揮されて更にリピ確定です。値上げにもめげず💪

— しばたかずや 2 か月前
★★★★★

ここのコーヒー豆はおいしい。いくつか都内のスペシャルティコーヒーを飲んだけど個人的には1番好き。千葉の水は硬度が高くえぐみが出やすいです。お湯の温度と水の硬度を調整するとすごくおいしい。おいしいコーヒーを飲みたい人は試しましょう。ちなみにわたしが好きなのはイルガチェフ ナチュラルです。ご参考でした。

— H S 5 か月前
★★★★★

オーガニックで最高に美味しい珈琲豆が購入できます。お勧めです☕

— D.E 1 年前
★★★★★

オーガニックに力を入れて豆を仕入れられてます。 初めは、コーヒーの淹れ方、機材の購入すらわからなかった状態で伺わせてもらいました。 何もわからなかった僕に親切に教えて頂き、とても助かりました。 ここの豆で作るコーヒーはとても美味しいです。 これからもよろしくお願いします😊

— spot 2 年前
★★★★★

なんて言うんでしょう、小規模の事務所がずらっと並んだ市場のような(市場では無い)エリアの一角に店舗が。 妻が妊娠中からここのデカフェコーヒーを飲んでおり大変気に入っております。 直売所があると言うことで初めて行ってみました。 コーヒーの焙煎の良い香りが、、、 またお邪魔します

— TAIRA NAOTO 2 年前
★★★★★

20201207 再訪 早々に、2回目の訪問です。 今回は、有給休暇を頂いたので、 このチャンスで、珈琲豆追加購入です。 今回は、前回購入していない種類2種類を購入。 これで、デカフェ以外はコンプリートです。 サンプルで、デカフェも頂きました。 充実のコーヒーライフが過ごせます。 ありがとうございます。 20201203 初訪問 月曜日と木曜日に直売されているとの情報をインスタで拝見して、訪問しました。 焙煎所の付近は、珈琲の香りがしていい匂いです。初めて訪問しましたが、焙煎したての珈琲豆を購入出来て大満足です。 平日のみの販売の為、なかなか伺う事が難しいですが、また伺います。

— hiroshi ebisawa 5 年前

FAQ

Frequently asked questions
Do I need a reservation?+

As a direct-sales roastery, walk-ins are welcome with no reservation. For large quantities or gifts, please contact us in advance.

Opening hours?+

Open Monday to Saturday, 10:00-15:30. Please check Instagram for the latest open days.

What coffee do you offer?+

We offer fair-trade, organic coffee, roasted in-house in Japan.

What is fair trade?+

Trade that pays producers fairly and protects their livelihoods and the environment - a value we have held since 2000.

Do you roast in-house?+

Yes. We roast in-house at our Matsudo-Shinden roastery.

Can I taste before buying?+

Tasting is available in-store, so you can choose the beans that suit your taste.

Do you have decaf?+

We carry flavorful decaf, popular even with expecting mothers.

Can I buy online?+

Yes. Our online store ships nationwide.

What is your concept?+

Coffee that takes responsibility for both flavor and the story behind it, sharing the joy and hope of living.

cafe Column

Notes on coffee & daily life

the stories behind fair-trade and organic beans, and ideas for a richer cup at home — shared little by little.

Discover Your Perfect Coffee Match at Our Roastery with In-Store Tastings

Introduction: Enticed by Aroma, Into a New World of Coffee

Welcome to SlowCoffee Roastery Direct Sales. We believe that a single cup of coffee can bring rich color to daily life. However, finding that truly perfect cup from among countless coffee beans can sometimes be challenging. That's why, at SlowCoffee Roastery Direct Sales, we value the opportunity for in-store coffee bean tasting, allowing customers to choose at their leisure with their own taste buds and senses.

Located in a corner of the Keiyo Distribution Center in Matsudoshinden, Matsudo City, Chiba Prefecture, this place is more than just a bean retailer. As a specialized roastery with over 20 years of experience, we carefully roast fair trade and organic specialty coffee beans, meticulously selected from around the world, using expert techniques to deliver them to our customers in their finest state. Surrounded by the rich aroma of freshly roasted beans, why not embark on a special coffee experience that stimulates all your senses?

Searching for Your Perfect Coffee? Do These Concerns Sound Familiar?

I want to brew delicious coffee at home, but I don't know which beans to choose. It's hard to find beans I like without being able to taste them. The taste always varies when I brew coffee. I heard Chiba's water has high hardness, so how should I brew coffee?

Such concerns are by no means uncommon. The flavor of coffee beans varies surprisingly depending on their origin, processing method, and roast level. Furthermore, various factors such as your home brewing equipment, water quality, and brewing temperature all affect the taste of coffee. Especially in Japan, where water quality differs across regions, consistently brewing a delicious cup might seem like a high hurdle at first glance.

  • Unable to choose suitable coffee beans from a wide variety.
  • Cannot tell if I like the taste without actually trying it.
  • When brewing at home, it doesn't taste as good as at a cafe.
  • Want to try decaf coffee but don't know where to find it.
  • No place to easily consult about coffee questions or choosing equipment.

SlowCoffee Roastery Direct Sales exists for everyone facing these questions and concerns. Our mission is to provide each customer with the best coffee experience, walking alongside them through in-store coffee bean tastings.

Special Coffee Experiences Offered by SlowCoffee Roastery Direct Sales

1. Discover Your Unique Preference with In-Store Coffee Bean Tastings

The most certain way to choose coffee beans is, after all, to actually taste them. At SlowCoffee Roastery Direct Sales, we offer in-store coffee bean tastings to help you discover your preferences. The world of aroma that spreads with every sip, the balance of acidity, bitterness, and sweetness felt on your tongue. Through these experiences, we support your encounter with the destined cup that resonates with your senses.

In particular, Yirgacheffe, highly praised by customers for its deliciousness, and our natural process beans are our proud creations. By tasting, you can directly experience the distinct flavors and characteristics each bean possesses. Please take this opportunity to experience the depth of coffee that cannot be fully conveyed through text or words alone. Through tasting, you might discover new favorite beans you never knew existed.

2. Over 20 Years of Experience Nurturing the Safety and Quality of Fair Trade and Organic Coffee

Our coffee beans are not just delicious. SlowCoffee Roastery Direct Sales is a specialty coffee roastery specializing in fair trade and organic coffee, with over 20 years of experience. This is proof that we carefully select high-quality coffee beans while valuing the improvement of producers' livelihoods and consideration for the global environment.

Carefully selected green beans from around the world are meticulously roasted by skilled roasters to maximize the rich, inherent flavor of each bean. Not only are they safe and secure, but you'll also be convinced of their high quality with every sip. Because it's something you drink every day at home, we remain committed to reliable quality. We believe this commitment forms the foundation for our customers' rich coffee life.

3. Learn the Secrets to an At-Home Cafe Tailored to Chiba's Water

We often hear people say, I want to brew delicious coffee at home, but it's hard to get it right. Especially from customers in Chiba Prefecture, we receive feedback that Chiba's water has high hardness, which can make coffee taste harsh.

Please rest assured. At our roastery, Matsudoshinden Roastery, we possess in-depth knowledge of local characteristics and offer free advice on optimal brewing methods tailored to each customer's home environment. Our experts, with over 20 years of experience, will carefully support you with everything from adjusting water temperature and extraction time considering water hardness, to detailed tips based on the equipment you use. We also provide consultations on coffee brewing equipment, so even beginners can confidently enjoy the world of specialty coffee. Please visit our store to discover the secrets to realizing the best at-home cafe.

4. Delicious Decaf Coffee, Perfect for Expectant Mothers

Are you someone who thinks, I want to limit caffeine, but I don't want to give up delicious coffee? SlowCoffee Roastery Direct Sales offers a wide selection of decaf coffee, popular even among expectant mothers.

Just because it's decaf doesn't mean we compromise on flavor. We use carefully selected high-quality beans, just like our regular specialty coffees, and meticulously roast them so that the beans' rich aroma and taste can still be enjoyed even after caffeine removal. You can fully savor the charm of coffee during your afternoon break or evening relaxation without worrying about caffeine. Decaf options may also be included in our in-store coffee bean tasting lineup, so please feel free to try them.

Steps to Enjoy the Best Experience at Your Local Coffee Direct Sales Store

SlowCoffee Roastery Direct Sales offers various support to ensure you have the best coffee experience. As your local coffee direct sales store, we particularly value interaction with our customers. Please refer to the following steps when you visit us:

  1. Tips for Narrowing Down Your Tasting Options

    Our in-store coffee bean tasting lineup may vary seasonally, but first, please tell our staff your general preferences, such as Do you prefer acidity or bitterness? or Do you prefer a fruity aroma or a nutty aroma? From there, by tasting a few recommended varieties, you can more efficiently find the one!

  2. Feel Free to Ask Any Questions

    Feel free to ask anything, no matter how small: What dishes pair well with these beans? What's the best way to brew these beans? How do I use this coffee equipment? Our staff, with over 20 years of experience, will answer your questions carefully. Please consult with us actively to enrich your coffee life at home.

  3. Home Brewing Simulation

    If you can tell us about your home brewing equipment (e.g., hand drip, French press) and the water you normally use, we can provide specific brewing advice tailored to it. You can take home practical tips, especially on brewing methods that consider Chiba's water hardness.

  4. How to Enjoy After Purchase

    We can also tell you about storage methods to enjoy your purchased coffee beans in their best state, and recommended brewing methods suited for different seasons. Because our beans are freshly roasted, knowing how to maximize their deliciousness will further enhance your daily coffee time.

SlowCoffee Roastery Direct Sales, your local roasted coffee store in Matsudo, strives to be the best coffee bean direct sales in Matsudo, always awaiting you with fresh beans and warm hospitality. We also have parking available, so feel free to visit by car.

Conclusion: A Richer Daily Life with the Best Coffee

SlowCoffee Roastery Direct Sales is not just a place to sell coffee beans. It is a special place for you, where you can encounter a truly delicious cup through in-store coffee bean tastings and receive the knowledge and support to make the most of those beans at home.

The reliable quality of fair trade and organic coffee, backed by over 20 years of experience; attentive, locally-rooted advice; and a rich selection of decaf coffee safe for expectant mothers—all of these bring to your daily life a rich coffee experience, with a freshly roasted cup at the heart of your home.

Please visit SlowCoffee Roastery Direct Sales in Matsudoshinden. We would be delighted to help you find your perfect coffee in an aroma-filled space and enrich your daily life. We sincerely look forward to welcoming you with warm hospitality.

INSTAGRAM

@slowcoffee_matsudo
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Area Guide

coffee in Matsudo, Chiba

A fair-trade, organic coffee roastery in Matsudo-Shinden, Chiba — for everyone in Matsudo, Yabashira, Tokiwadaira and beyond who wants real coffee at home.

MATSUDO-SHINDEN

Located in a corner of Keiyo Distribution Center in Matsudo-Shinden, easy to reach by car from Yabashira, Tokiwadaira and Goko. A coffee roastery for daily life in Matsudo.

CHIBA WATER × COFFEE

Enjoy in-store tasting and buy beans by the gram. Taste first, then choose the beans that suit you — ask us about roast level and grind, too.

FAIR TRADE · ORGANIC

Since 2000 we have handled only fair-trade, organic beans, roasted in-house. Looking for organic or decaf coffee in Matsudo, or coffee beans as a gift? In-store or via our online store, we ship freshly-roasted beans nationwide.

Get freshly-roasted beans

Start with a trial set.For regulars, a subscription that delivers freshly-roasted beans.

Order from our online store for nationwide shipping, or ask in-store and we'll suggest beans to match your taste.

Trial set

Compare and find your favorite

Several single origins and blends in small batches — perfect for first-timers.

Shop trial set →
Popular
Subscription

Freshly roasted, on schedule

Have fresh beans delivered on your cycle so you never run out. Ask us for details.

Ask about subscription →
Gift

Coffee as a thoughtful gift

Fair-trade, organic beans make a meaningful gift. We help you choose.

Ask about gifts →

Shop info

Access & Contact

Our direct-sales roastery in Matsudo-Shinden lets you choose freshly-roasted beans on the spot. Free in-store tastings and bean-selection advice are always available. Please drop by.

Shop
SlowCoffee Roastery (direct sales)
Address
Keiyo Distribution Centre 6-2, 24 Matsudo-shinden, Matsudo, Chiba 270-2241
Hours
Mon–Sat 10:00–15:30We sometimes have irregular closures — please check our Instagram schedule.
Area
Matsudo City / Nationwide via online store
Access
Shinkeisei Line area. Easy by car from Yabashira, Tokiwadaira and Goko.
Parking
Parking available within the Keiyo Distribution Center.